Greenlight recognised as a Google International Growth Agency
We’ve been managing international expansion for our clients for many years, and we’re thrilled that we've now been recognised as a Google International Growth Agency...
01 Jul 2021
Google has revealed its new AI technology, Multitask Unified Model (MUM)
Google revealed at its I/O conference in mid-May that it’s developing a new technology called MUM (Multitask Unified Model). MUM can help with more complex queries as it...
11 Jun 2021
How pent-up demand should affect your digital marketing in 2021
With what we know today, all indications are that we need to prepare for a boom in consumer spending as early as the summer, that it will last for at least a year, and that...
19 Jan 2021
C-Suite Sessions with Segmentify
We chat to Segmentify about all things personalisation - the different levels, how to implement them, who owns personalisation and the future state for those who embrace it.
28 Jul 2021
Agile, adaptable, alert: Why copywriting in 2022 needs athleticism
You wouldn’t expect an article about trends in 2022 to crop up in the balmy heights of 2021. But, that’s exactly what Better Marketing’s Edgaras Katinas did, in his top 10...
24 Jun 2021
C-Suite Sessions with Shane Redding
We chat to Shane about about the future state of B2B marketing, how the landscape has changed, what needs to happen now, and the barriers to change.
08 Jun 2021
CRO Playbook: 10 behaviour hacks to boost conversion
Digital agency Tangent has produced a new digital guide to help businesses boost their conversion rates.
01 Jun 2021
C-Suite Sessions with Styla
We chat to Styla about how technology is driving customer experience, creating the best experience for online customers, the power of rich content, and the need for speed.
25 May 2021
Google’s Structured Data Testing Tool has been rebranded as the Schema.org markup validator
Good news for those who love Google’s Structured Data Testing Tool (SDTT)! Back in December 2020, Google announced that it would be moving the tool to the Schema.org domain...
19 May 2021