Brains And Bots: Driving Conversions And Improving User Experience
If you’ve been to a conference, listened to a webinar or read a blog in the past few years, you’ve undoubtedly heard the “AI” and “machine learning”...
Sarah Faber Petersen
19 Nov 2018
Understanding Data-Driven Optimisation
Many marketers will use data to measure how different marketing channels perform and to monitor overall site performance. But why not also use the...
08 Mar 2017