What we mean by integration at Greenlight
Integrated marketing. We’ve heard it a thousand times, but what does it mean for us as an agency and our clients? And more importantly, why do we need it? As digital market..
16 Apr 2019
Amazon search-based retargeting
Over the past year, Amazon has been pushing into the digital advertising space at a more aggressive rate than ever before. Expanding its efforts to...
09 Nov 2018
Fake news and content sceptics
‘Fake news’ took a seat on the world stage during 2018. Donald Trump accused Google of only displaying ‘bad’ news stories about him and attacked the...
18 Oct 2018