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After years of false starts where we were constantly expecting mobile commerce to take off, that era is well and truly here. We don’t believe it has...

Over the past three years or so, my predictions have looked at how businesses will leverage emerging technology to give them a major competitive edge...

It’s that time again. As we sit back and flick through the pages of the year, it’s clear that 2018 has been about improving and building on our...

There’s a little bit of a storm brewing and you, the people of the internet, should be richer for it. But this new cycle may be a bit of a sleeper,...

At Greenlight, the SEO team often holds a “tech jam”, which involves the whole team taking an hour to dissect a website and reconvene to share the...

The notion that artificial intelligence is supposed to 'replace' human intelligence can sound pretty scary. So, what will the world look like once...

We're almost at the end of 2017 and it's that time of the year when our experts gather together to discuss the digital marketing trends and...

Good UX and CRO is impossible unless you're anticipating and meeting users' needs and expectations. Personalising your site or app for individual...

As 2016 unfolded, we saw a lot of innovation from Google anchored around users; including audience targeting strategies, ad extensions and ad...