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Whether you’re looking for that perfect floral dress or a tie to match your suit, Google wants you to see the different options available to you on the search page, without...

France was the first country in the EU to implement new EU online copyright directive, Article 11, which allows the press to request payment from technology giants like...

Disapproved keywords and ads can happen at any time and can take marketers by surprise – and while the fixing process isn’t terribly complex, Google is going to make advert...

Algorithm updates are always the talk of the table within the SEO community, and recently rumours have been spreading about the latest core update that arrived on 12th Marc...

For over 15 years, advertisers have been able to report on an average position metric to understand the order their ad appears against other ads in...

Google has released a new document to assist developers and SEOs in ensuring that lazy-loaded webpage content, such as images or videos, can be...

Working in Content Strategy, I've seen plenty of campaigns perform very well and some others perform less well. Fundamentally, the difference between...

Being scared of change is normal. Change is scary. It looks like Google's latest objective was to frighten the life out of us with the new AdWords...

Not quite the fully autonomous searching machine, Google still relies on the human touch to perfect its search algorithms and ranking factors. Over...