Cheat Sheet To Shopping And Feed Management

By Andy Hunt | 06 Jul 2018

Google Shopping is a key tool in any retailer's arsenal; it offers so many opportunities to capture users at a key point when they want to buy products in a highly cost-effective way in terms of driving revenue. It's developed a lot over the years, so in this article our Paid Media Manager highlights some focal areas that digital marketers need to get right to get the most out of it.