Blog

In the ninth edition of our Predictions magazine, our digital experts uncover the biggest trends and updates that you need to plan for in the New...

The inherent technical nature of digital has meant that there has always been a difficult relationship between those that run a site and those that market it. However, all...

Personalisation is something that many marketers aspire to do, but fail to execute properly. Getting it right can result in dramatic improvements in engagement, and even...

After years of false starts where we were constantly expecting mobile commerce to take off, that era is well and truly here. We don’t believe it has...

Over the past three years or so, my predictions have looked at how businesses will leverage emerging technology to give them a major competitive edge...

It’s that time again. As we sit back and flick through the pages of the year, it’s clear that 2018 has been about improving and building on our...

There’s a little bit of a storm brewing and you, the people of the internet, should be richer for it. But this new cycle may be a bit of a sleeper,...

At Greenlight, the SEO team often holds a “tech jam”, which involves the whole team taking an hour to dissect a website and reconvene to share the...

Influencer marketing has been permeating strategies for a long time, to the point where we're wondering whether it's hit a saturation point. Once...