Today’s online world is busy and complex, and requires brands to deliver the right message to the right person at the right time, all through the right channels. As the plethora of tools and technology available to marketers to improve, optimise, and measure their day-to-day operations continues to grow, it’s important that we take the time to understand how each can and/or will impact the customer experience. In our magazine, The Changing Face Of Digital, our experts discuss the complexities and evolution of different digital marketing channels, spanning display, paid media, social media, conversion rate optimisation & user experience, affiliate marketing, and commerce.
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