2019: Staying Ahead Of The Content Curve
It’s that time again. As we sit back and flick through the pages of the year, it’s clear that 2018 has been about improving and building on our...
14 Jan 2019
Tips on how to execute influencer marketing
What is an influencer? The term influencer refers to who has the power to influence the perception of others. In marketing terms, it's someone...
07 Oct 2018
Predictions 2018: Mid-Year Review
Towards the end of 2017, many were bracing themselves for the tumultuous year ahead. With a sense of volatility in the air, there was a cloud of...
03 Aug 2018
A day in the life of a… Content Strategy Manager
Our 'A day in the life of...' series covers the ins and outs of what it's like to work across the digital teams at Greenlight.
04 Jun 2018
Want to blog like a pro? It’s time to get more in-depth
If you're not producing top-tier content that scratches real itch, you won't keep readers interested. That's the assertion Neil Patel makes in his a...
09 Apr 2018
A day in the life of a… Digital PR & Outreach Specialist
09 Mar 2018
Influencer marketing: Learning from the mistakes of others
Influencer marketing is hardly new. Brands, and their marketing teams, have been savvy enough to know that tapping into the popularity of a celebrity...
06 Jan 2018
Greenlight Predictions: 2018 Edition
We're almost at the end of 2017 and it's that time of the year when our experts gather together to discuss the digital marketing trends and...
09 Dec 2017
Content Considerations in 2017: How Changes In Technology Influence Content
In 2017, brands have realised that new trends in tech - and an increasingly content-hungry consumer - has meant that they're better placed to compete...
03 Aug 2017