Blog

It’s that time again. As we sit back and flick through the pages of the year, it’s clear that 2018 has been about improving and building on our...

What is an influencer? The term influencer refers to who has the power to influence the perception of others. In marketing terms, it's someone...

Towards the end of 2017, many were bracing themselves for the tumultuous year ahead. With a sense of volatility in the air, there was a cloud of...

Our 'A day in the life of...' series covers the ins and outs of what it's like to work across the digital teams at Greenlight.

If you're not producing top-tier content that scratches real itch, you won't keep readers interested. That's the assertion Neil Patel makes in his a...

Our 'A day in the life of...' series covers the ins and outs of what it's like to work across the digital teams at Greenlight.

Influencer marketing is hardly new. Brands, and their marketing teams, have been savvy enough to know that tapping into the popularity of a celebrity...

We're almost at the end of 2017 and it's that time of the year when our experts gather together to discuss the digital marketing trends and...

In 2017, brands have realised that new trends in tech - and an increasingly content-hungry consumer - has meant that they're better placed to compete...